Tuesday, May 26, 2009

Being Creative

Being creative is easy with Hickory Chair. Thomas O'Brien designed the very modern 2209-30 Annie Ottoman for his TOB Collection (shown right). It is a classic modern mid-Century form with its triangular top, its turned tapered legs and custom made ferrules.
Shown left is the same Annie Ottoman with a special construction request. This designer loved the triangular shape but wanted a kick pleat skirt added. The designer also requested that we make it with pleated corners. We were easily able to honor this special construction request.
We have learned this year from our HCC University Alumni is that customers are reserved in their purchases. There is great resistance to buying 'stuff' if it is not special. They will invest in things that are exactly what they want. With our ability to accomodate special construction requests why struggle to go from catalog to catalog when we can make a one of a kind piece for you?

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